Made with juicy cherries, hibiscus, ground cherries and vegan probiotics, Bloom will surely please you as much as Karine loved developing it with us. If you haven’t already, make sure you experience this incredible flavour that’s available for a limited time only!

1. What made you want to collaborate with Evive?

It’s been part of my routine for several years now. I was sold on the concept and the quality of the products already since my training for Blue Moon. It’s a habit that I’ve had for several years and that I’ve kept even while being pregnant and after my childbirth. Having fresh food that’s accessible at all times was super convenient as well during the quarantine.

2. What is the meaning behind the name of the Bloom smoothie? What does Bloom represent to you?

To me, Bloom represents blossoming, blooming – symbolically representing growth. But above all, it represents the desire to take care of one’s own well-being; which in turn allows us to be at our state of maximum potential.

Start with yourself, and then share your gifts to the world with gentle kindness.

3. Which part of the collaboration did you enjoy the most?

Discovering and meeting the Evive team and getting the confirmation of what I already felt from this company: the real desire to help people live a healthier life, to support people to maintain a balanced lifestyle through the means of truly high-quality products.

4. What was your favourite moment during the Bloom photoshoot?

The pictures with Claudia . In the workplace environment, solidarity is important. I felt a joint pride in presenting a product with the conviction that it can make a difference in people’s lives.

5. What have been some of your greatest life accomplishments?

The collaborations created with my entourage, which last over time, personally and professionally. No longer doing what people would like me to do, but doing what I truly want and believe in. To have the chance to be surrounded with enough solidity to be able to have a discussion and make decisions that are closer to my values.

These would be, I think, my greatest accomplishments.

6. What does your wellness routine look like? Do you have specific rituals?

I would like to say that it never changes, but that’s not the reality!! It evolves over time, according to what’s happening in my life. Nowadays, I think I’m more at peace with accepting that it changes. I remain open to adopting new routines to make myself feel better, which I also enjoy remaining curious about. Even so, I do have a foundation that remains which I’ve acquired: drinking lots of water, and my skincare regimen. Good digestive health is important to me too and I’m happy to be talking about it with Bloom. The gut is the second brain, we’re starting to become more aware of this reality, but I’m proud to be able to bring this information forward!

7. How do you consume your Bloom smoothie?

In the morning, or as a late afternoon reward!

It seems this flavour helps wake me up – and my taste buds too!

This summer, I’ve been adding water to it, but this fall I’ll be consuming it more with plant-based milk. I’ll definitely stock up before it’s gone!!

Thank you so much, Karine, for this incredible interview. I’m so grateful I got the opportunity to collaborate with you for the Bloom smoothie!

L’article Bloom x Karine Vanasse: Exclusive Q&A est apparu en premier sur Evive Blog.

We are extremely proud that our first Evive smoothie that’s been developed in collaboration with a public figure is with none other than Karine Vanasse! The award-winning Canadian actress inspires us to unapologetically flourish as a woman while taking time for ourselves and our wellbeing. That’s why she was the perfect match for the Bloom flavour. Stay tuned for more exclusive details about Karine in the next few weeks on our blog…

Made with juicy cherries, hibiscus, ground cherries and vegan probiotics, this smoothie will surely please you as much as Karine loved developing it with us. Another key person on our team who’s been involved in the innovation of our products is Caroline, our R&D Specialist. To give you guys a little bit more of an inclusive perspective on the making of Bloom, I hope you’ll enjoy this interview I had with Caroline.

Q1: What was the first initial thought process behind the creation of the Bloom smoothie?

For each new flavour, we like to select a new ingredient that would give it its unique personality, and in this case, the first inspiration was the cherry!

We always come up with lots of innovative ideas for our new flavour combinations. We enjoy thinking outside the box and aim to introduce new, healthy and delicious ingredients to our customers. We developed the concept of ​​giving this new smoothie a floral and very feminine angle.

After a good discussion about the direction of the flavour, I was back in my car, and I took a quick look at my Instagram stories before hitting the road. Claudia and Dominic were enjoying a wonderful trip to Hawaii, and the first image I saw when opening the App was a beautiful hibiscus flower that Claudia had posted. It magically clicked, and we began researching and testing ways to incorporate this ingredient that set the unique tone for our tropical cherry punch recipe.

Q2: How did you determine what was going to be the 3 main ingredients of this special smoothie?

Our wonderful ambassador, Karine Vanasse, wanted to add a tangy almost slightly sour taste to the smoothie. So I thought of incorporating the ground cherry into the trio of ingredients!

Q3: What were the challenges you experienced while developing Bloom?

The first challenge was to integrate the elements that would make it the perfect smoothie according to our nutritional goals and balance it all out without compromising our goals of creating a delicious blend that’s refreshing and bursting with flavour.

We’re continuously looking for healthy ingredients that are good sources of protein to increase the intake of each serving in order to provide a complete breakfast smoothie that’s rich and filling. To play the role in this case, we introduced chickpeas as an ally to non-GMO soy protein. For the first time, we included the addition of legumes in an Evive smoothie, which provides as a bonus an extra dose of fibre. I bet you wouldn’t have ever detected it while tasting!

Another challenge we experienced required a lot of research and technical knowledge in order to find the best way to add a very small ingredient that has an immense health benefit… vegan probiotics!

Q4: What would you say is the most unique and surprising element of this smoothie?

The hibiscus and the ground cherries bring a nice surprise in terms of flavour and gives the smoothie its unique personality and refreshing character.

All that said, the most exciting and innovative feature of this recipe is hidden in all the little probiotic micro-capsules!! An almost invisible addition that provides each smoothie with the recommended daily amount of probiotics, which acts in synergy with the prebiotics naturally present in Bloom’s ingredients for a beneficial impact on your digestive health! A great health innovation for Evive!

Q5: Do you have any interesting anecdotes to share that happened during the creation of Bloom?

You know that there are many varieties and colours of hibiscus… At the start of the process when the idea was conceived, the first test I did was to grind some dried hibiscus flowers myself. It created a beautiful bright fuchsia/pink powder that was tantalizing, sweet and tangy to the taste. We began researching among our suppliers to find a source for this incredible ingredient. Along the way, we tested all the colours; blood red, brown, yellowish… with flavours and aromas that actually took us away from our dream smoothie! We were worried that we would never find the perfect source for this crucial ingredient. After tasting it, it was unthinkable to separate it from the recipe. We finally got our hands on THE ultimate source of hibiscus flowers that provides a super dreamy colour and unforgettable flavour!

I truly hope you guys enjoyed getting some insights about the inspiration and development process behind our new Bloom smoothie! Please give it a taste while it’s still available! A special thank you to Caroline for this interview and to our lovely ambassador, Karine Vanasse. None of this would have been possible without all your hard work and creativity.

L’article The Making of Bloom: Evive’s First Special Edition Smoothie est apparu en premier sur Evive Blog.